If you’re new to sports betting, understanding how odds work is your first step toward success. Betting odds represent both the likelihood of an outcome and the potential payout. Knowing how to identify value in odds helps you spot underpriced opportunities — where the potential reward outweighs the risk. At LiveBetValue, we break down odds formats (decimal, fractional, and American) and teach you how to read market signals like a pro. Once you understand the math behind the odds, you’ll make more confident and profitable decisions.